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Austin, TX

Tracking & Analytics in Austin, TX

An Austin B2B SaaS company tracked website conversions but not product signups, trial activations, or subscription conversions. Marketing claimed 500 MQLs monthly; finance saw 50 new customers. Proper tracking revealed the truth: most MQLs never signed up, and the channels producing the best signups weren't the ones producing the most leads.

Build Austin-Grade Analytics
Why Austin

Tracking, Analytics & Reporting for Austin Businesses

We build analytics systems that connect Austin marketing to actual business outcomes. Not vanity metrics—revenue metrics. Not lead counts—customer counts. Full-funnel visibility from first touch through subscription or purchase.

Austin's data-driven tech culture demands serious analytics. Founders and executives want to see CAC, LTV, and payback period—not traffic and impressions. We build the measurement infrastructure that supports data-driven decisions.

Common Challenges

Challenges Austin Businesses Face

Marketing and product data in separate systems with no connection to revenue

SaaS metrics (signups, activation, conversion) not connected to acquisition source

Attribution complexity in multi-touch, long-cycle Austin B2B sales

Executive expectations for sophisticated metrics that basic analytics can't provide

Benefits

What You Get

Full-funnel tracking from acquisition through activation through revenue

SaaS metrics properly instrumented: signup, trial, conversion, expansion, churn

Revenue attribution connecting marketing spend to actual customer acquisition cost

Executive dashboards showing CAC, LTV, payback, and ROI by channel

What We Deliver

Tracking, Analytics & Reporting Features

GA4 + GTM Setup

Google Analytics 4 and Tag Manager configured for accurate tracking.

GA4 + GTM Setup

Conversion Event Tracking

Track form submissions, calls, bookings, and purchases.

Conversion Event Tracking

Search Console Monitoring

Indexing hygiene, search performance, and technical alerts.

Search Console Monitoring

Funnel Reporting

Lead to booked to closed reporting with revenue attribution.

Funnel Reporting

Dashboards

Looker Studio dashboards for real-time performance visibility.

Dashboards
FAQ

Tracking, Analytics & Reporting in Austin: Common Questions

Also Serving

Tracking, Analytics & Reporting Across Texas

Houston Metro

Houston
The Woodlands
Katy
Sugar Land
Pearland

Dallas-Fort Worth

Dallas
Fort Worth
Plano
Frisco
Arlington
McKinney
Irving

Austin Metro

Round Rock

San Antonio

San Antonio
View all service areas

Other Services in Austin

Websites & Landing Pages

Custom websites and high-converting landing pages built for speed, mobile optimization, and results.

Websites & Landing Pages in Austin

SEO

Comprehensive SEO services to help Houston businesses rank higher and attract more qualified leads.

SEO in Austin

Paid Advertising

Strategic paid campaigns on Google and Meta that generate qualified leads with measurable ROI.

Paid Advertising in Austin

CRM Setup + Automations

CRM setup and marketing automation powered by our MAP that turns leads into customers on autopilot.

CRM Setup + Automations in Austin

Integrations

Seamless connections between your marketing tools, CRM, and business systems.

Integrations in Austin

AI for Marketing

AI-powered workflows and tools to automate content, analyze data, and enhance customer interactions.

AI for Marketing in Austin
Get Started Today

Ready for Tracking, Analytics & Reporting in Austin?

Let's discuss how we can help your Austin business grow.

Build Austin-Grade Analytics